Accident & injury · law firms
The most expensive clicks in search. Make each one count.
Injury terms carry the highest click prices we measured. For managed clients, our team ties ad spend to signed cases in monthly reports; tracing it inside DIDM is in development.
What we're building for accident & injury
In development. Live today: the Today screen flags inquiries with no reply for over an hour and consultations that haven't moved in 14 days.
Cost per signed case, by campaign
Calls from accident searches that went unanswered
Search terms that bring job seekers and adjusters
New firms bidding on your terms
Starting pipeline
New inquiryRepliedIntake callDocuments inSignedCase open
55,190 monthly searches across 20 cities.
| City | Monthly searches | Search value | Top-of-page bid |
|---|---|---|---|
| Los Angeles | 8,000 | $4M | $58–$262 |
| New York | 10,100 | $2.1M | $70–$200 |
| Houston | 3,710 | $2.1M | $97–$450 |
| Denver | 2,210 | $1.7M | $170–$800 |
| Dallas | 2,170 | $1.3M | $97–$468 |
| Cleveland | 3,830 | $1.2M | $53–$380 |
| Las Vegas | 2,050 | $1.2M | $66–$348 |
| Atlanta | 3,490 | $1.1M | $72–$265 |
Google Keyword Planner, September 2026. Search value = monthly searches × top-of-page bid.
See who’s outbidding you in your city.
A free one-page report: the firms bidding on your terms, what each click costs and how many people search. Put together by a person. No card, no sales call.