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Privacy Policy

Last updated September 23, 2026

This policy explains what DIDM AI (“DIDM”, “we”) collects when you use didm.ai, why, and the choices you have. It covers this website, the free Market Scan, and the Google data the DIDM app reads when a customer connects a Google account. The DIDM product otherwise has its own terms and data processing agreement for customers.

What we collect

  • What you send us. When you fill in a form — contact, Market Scan or Google Ads check — we receive your name, work email, business name, service area and anything you choose to write.
  • Public business information. To build a Market Scan we look up publicly available information about your business and nearby competitors, such as Google Maps listings, ratings, review counts, search results and public building-permit and housing statistics.
  • Usage data, with your permission where required. If you allow analytics, we measure pages visited, how you arrived, approximate location (city level), device and browser type. We do not collect precise location.
  • Technical data. Our hosting provider processes IP addresses and request logs to deliver the site and protect it from abuse.

Why we use it

  • To reply to you and to prepare and send the Market Scan or report you asked for.
  • To follow up about DIDM if you asked us to contact you. You can tell us to stop at any time.
  • To understand which pages and campaigns work, if you allow analytics.
  • To keep the site secure and working, and to meet legal obligations.

We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

Who processes it for us

  • Cloudflare — hosting, security, form delivery and server-side analytics loading.
  • Google — email (Google Workspace), Maps and Places data for Market Scans, cloud hosting, and Google Analytics if you allow analytics.
  • WhatConverts — records which page, search or ad led to a call or form submission, if you allow ads measurement.

These providers process data on our behalf under their own terms. We will update this list if it changes.

Google user data in the DIDM app

Customers can connect Google Analytics and Google Search Console to the DIDM app at app.didm.ai by signing in with Google. This section explains what that gives us and what we do with it.

  • What we access. Only what the customer approves on Google’s consent screen: read-only access to Google Analytics (analytics.readonly) and to Search Console (webmasters.readonly), plus the email address of the Google account used, so the customer can see which account is connected. We cannot change anything in those accounts.
  • How we use it. To list the properties the customer can choose from, and to show that property’s reporting — such as sessions, conversions, clicks and impressions — inside the customer’s own DIDM workspace. Nothing else.
  • How we store it. The Google access token is encrypted before it is stored and is never shown to anyone, including our staff. Reporting figures are stored in the customer’s workspace, which only that workspace’s members can see. Connecting requires a two-factor code.
  • Who we share it with. No one. We do not sell Google user data, use it for advertising, or transfer it to data brokers, and we do not use it to develop, improve or train generalized AI or machine-learning models. People at DIDM do not read it unless the customer asks us to for support, it is needed for security or to comply with the law.
  • Removing access. Disconnecting in the DIDM app deletes the stored token. The customer can also remove DIDM at any time at myaccount.google.com/connections. To have data we already hold deleted, email [email protected].

DIDM’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Cookies and your choices

Analytics runs only after you allow it where the law requires consent, and you can change your mind at any time. We honor Global Privacy Control signals as a request to opt out.

How long we keep it

Market Scan reports and the data we gather for them are deleted after 30 days, unless you become a customer. Form submissions are stored for 30 days in our systems; the email notification our team receives stays in our inbox until we delete it, which we do promptly on request. Analytics data is kept for 14 months.

Your rights

Depending on where you live, you can ask to access, correct, delete or get a copy of your personal information, and to opt out of certain uses. Email [email protected] and we will respond within 45 days. We will not treat you differently for exercising these rights.

Security

Data is encrypted in transit, access is limited to the people who need it, and credentials are kept in dedicated secret storage. No system is perfectly secure; if a breach affects you, we will tell you as the law requires.

Children

didm.ai is for businesses and is not directed at children under 16. We do not knowingly collect their information.

Changes and contact

If we change this policy we will update the date above. Questions: [email protected], 1380 Old Highway 51 S, Brighton, TN 38011.